Crawford 1031 Branding
OVERVIEW
Branding for Crawford 1031 Advisors — a boutique financial services firm focused on securitized, tax-deferred real estate investments.
STRATEGY
Sharp and chic.
DESIGN PRINCIPLE
Spans of white space and a simple color palette lay the foundation for this polished brand, while carefully crafted infographics communicate complicated content. Partially cut-out photography and accent lines bring a uniqueness to the imagery and focus to the architectural details.